December 2011
8 posts
Google India Tanjore: Bringing Back Ancient Art →
This is another beautiful ad from Google. This time, it’s from Google India extending the “The Web is What You Make of It” campaign with a spot about Tanjore, an ancient Indian art form that seems to…
Jell-O: Facial Recognition Sampling Machine →
To help launch the new Jell-o Temptations premium desert range for adults, sampling was always on the cards, but this machine takes sampling to a whole new level… It uses facial recognition software…
Vodafone: Christmas Laser Graffiti →
Here’s a great Christmas campaign from Vodafone Ireland, bringing together social media, projection mapping and street art to encourage their Facebook community to hit the streets. Vodafone enlisted…
Infographic: Social Media Holiday Purchases →
Here’s an interesting Christmas shopping themed infographic that shows the power of social recommendations around the holiday season. Mr. Youth, a word-of-mouth marketing firm, surveyed around 4,500…
Lacta Chocolate: Augmented Reality Messages →
Lacta Chocolate have produced some innovative campaigns over the last 12 months, and next up is this interesting Augmented Reality piece that allows you to send love messages that are activated via…
Guinness “Decorate Your Pint” AR Experience →
Guinness has teamed up with Blippar to create a Christmas themed Augmented Reality experience called “Decorate Your Pint”. Utilising Blippar’s image recognition technology the app detects a pint of…
Canal+ Borgia 360 Multi-Device Experience →
The Canal+ Borgia TV series is the world’s first 360 degree narrative that works seamlessly across your desktop, iPad and iPhone to provide a complete experience. The campaign has already picked up a…
KLM: The Passport Movie App →
KLM have really be stepping up their digital over the last year or so, and here is the next addition, the KLM Passport App, a really good branded app that turns people’s journeys into inspiring…
November 2011
4 posts
Microsoft: The Future of Xbox Kinect →
Following on from the last “Future” focused Microsoft video I posted last week, come the Kinect Effect, and this one is a little closer to home. It showcases the possibilities of Microsoft’s Xbox…
National Geographic: Live Augmented Reality →
There is a pretty cool National Geographic road show touring shopping centres in Hungary right now, an augmented reality installation that lets the thousands of people passing by interact with the…
Volkswagen: The Fanwagen →
Choose, Build, and drive away with it… This is the tagline of our new campaign, called “the Fanwagen”.Volkswagen the Netherlands invites its fans to vote for their all-time favorite model. As a…
October 2011
11 posts
Twitflicks: Mini-Movies Based on Your Tweets →
Crowd funding is pretty hot right now, but it doesn’t always work, even through the major social funding platforms. So, when Eddie Terstall (a famous Dutch film-maker) only managed to reach $2k of…
O Boticário Beauty: Interactive Vogue Print Ads →
You’ve probably seen an ad like this before… Say, the AXA Interactive Print Ad from late last year. Combining motion and sound with the background of a great print ad is still pretty rarely seen, but…
Nokia: Interactive Angry Birds Experience →
Here’s a great interactive campaign from the guys at Wunderman Buenos Aires’s to promote the Nokia N8 in Argentina. The objective was to showcase the most popular apps that are available to download…
Nike Jordan Melo: Water Projection Mapping →
Nike is doing something a little different with projection mapping for the new Jordan Melo M8 shoe, this time throwing in water, in fact the whole thing is projected onto water fountains, which…
Meet Beeri: Pouring Real Beers via Siri →
Yes. This is a little random. A slight waste of time. But if you are like me, and love the mix of various technologies that creates “Beeri” then you’ll appreciate the post, and how it all works……
My Starbucks Rewards Interactive Window →
Starbucks have created a series of new interactive storefronts in Toronto and Vancouver to promote the launch of the new My Starbucks Rewards program, utilising projected touch screen digital…
Multi-Touch Wall of World Cup History →
Here is a pretty cool multi-touch installation for the Football World Cup 2018 Organising Committee in Russia. It features 8 round, multi-touch digital displays mounted into an 18 meter long wall….
Red Bull Academy World Tour 2011 →
Here’s a great video from Red Bull which celebrates the Red Bull Academy World Tour 2011. The academy produced this music video to showcase many different musical styles from around the world. The…
Light Painting: The Volkswagen Art Heist →
Here is a beautiful ambient meets social campaign for the new Volkswagen Jetta GLI in Canada where they’ve created a series of pop-up art galleries that feature “Light Paintings” made by the movement…
Audi A6: Interactive YouTube Driving Experience →
Audi is claiming to have launched the world’s first interactive YouTube driving experience for the new Audi A6. The interactive YouTube experience uses the indexing feature so you can control the…
Beck’s: Green Box Project Vimeo Takeover →
Here is a nice, simple yet creative Vimeo takeover that doesn’t try too hard to pull you into the experience like many of the standard YouTube template takeovers seem to do. It’s for the Beck’s Green…
Scandinavian Airlines: The TimeKiller App →
Here is a great little time wasting utility app from SAS (Scandinavian Airlines) that isn’t actually made for its loyal customers, but for their competitor airline customers, after SAS won the award…
September 2011
14 posts
Twitter Charity Swear Jar →
Here’s a fun idea for a Friday and it helps raise money for charity so leaves you feeling good! We all know how a swear jar works, well here’s the online equivalent. Charity Swearbox is a…
Virgin Mobile FreeFest: The Echo Temple →
An Echo Temple? Yep, Kyocera teamed up with Virgin to create this amazing installation at the Virgin Mobile FreeFest, allowing users to play virtual instruments and create music by moving their body…
IBM: The THINK Digital Exhibition NYC →
Ok, so this is pretty dam cool! It’s IBM’s new THINK Exhibit, an exploration into making the world work better, digitally, of course! The THINK Exhibit on on from September 23 to October 23 at…
The Nokia Foursquare Gifting Machine →
Here is a nice interactive installation from Nokia, playing on their ever increasing “Random Acts of Kindness” vision that allows anyone to simply check-in to one of the the vending machines via…
Infographic: State Of The Internet (Live Stats) →
The State of The Internet is the latest infographic from OnlineSchools.org but this time, it comes with a difference. It’s live, interactive and is constantly calculating various internet and social…
Introducing The New Facebook Timeline →
So here it is. The new Facebook Timeline, which will ultimately replace your current profile. Dual columns, maps, check-ins, photos, video, apps, galleries, likes, activity feed and even quick-scroll…
McDonald’s: Time To Spy YouTube Campaign →
McDonald’s Australia has launched a new YouTube campaign called “Time To Spy” which is an extension of their latest TVC, and leverages annotations to create an interactive “I Spy” kind of game…
PayPal: The Future of Shopping & Money →
PayPal has just released a hype video depicting what the future of shopping might look like with the introduction of PayPal’s next generation payment platforms, as they aim to re-imagine money. It…
Foursquaropoly: Monopolize Your Real Life →
Remember when Monopoly City Streets launched? It went crazy over night, sunk server farms and created a new wave of addicted adult gamers the world over. So what would happen if you made that same…
Ubisoft “Driver” Augmented Reality iPad2 Game →
Ubisoft and GAME have teamed up to launch an Augmented Reality iPad Game that lets you race cars from the new release around just about anywhere you can place a marker… Once the app is loaded, you…
NOKIA: The8N8 Twitter Campaign →
Here is something a little different from the guys at Wunderman Buenos Aires in Argentina, for the launch of Nokia’s N8 smart phone. #The8N8 was a twitter based activation campaign where you were…
Kia Picanto: World’s Smallest Stop Motion Film? →
Completely missed this. Here is a little creative eye-candy for you on a Tuesday! It’s Kia’s attempt to create the world’s smallest stop motion film, challenging the work from Nokia’s N8 stop motion…
Infographic: The Growth of Social Media in 2011 →
It is easy to forget how integrated social is in our lives now, everyone knows the growth of social has been huge over the last 5+ years, but what about in the last 12 months from 2010-2011? Well,…
Ariel Fashion Shoot: Facebook Game Installation →
Here is a great piece of digital/social/real world convergence for laundry brand Ariel. It’s a seriously low engagement category, so in an attempt to give people a reason to engage away from the…
August 2011
8 posts
Google: Uncover Your World AdMob Experience →
I’m a huge fan of 3D printers, so this really hits the spot! It’s Google’s new campaign called “Uncover Your World” created to promote the Google Search app on iPhones via a rich media banner…
New Balance: Urban Dash Challenge ARG App →
Here is a pretty cool new campaign from New Balance to promote their first Flagship store in New York. To do it, they’ve created the “Urban Dash” iPhone app that challenges you to find hundreds of…
Mario Vs Angry Birds (Godfather Parody Video) →
Here is a great little parody video reflecting the state of the gaming world. As mobile games become increasingly popular amongst casual gamers it leaves you wondering what will happen to the…
Blink 182: Stolen Fan Content Music Video →
After almost 8 years, Blink 182 have launched a new single, and with that, a very unique approach to re-engage their fan base, by trawling YouTube for every video uploaded that used their music…
McDonald’s: Dollar Drink Days Experiential →
Here is a great idea to kick off the week, and while it’s not digital by any means, I’m sure you’ll enjoy it just the same! McDonald’s Canada have created a very cool experiential piece at an Alberta…
The LivingSocial Taxi Experiment →
Now this is one cool real life social experiment from LivingSocial. In the hope of creating some buzz and showcasing the many great discounted things you can get from LivingSocial, they decided to…
Nokia N8: The World’s Largest Stop Motion Film →
Nokia is making another big push to promote the quality cameras on board their latest range of phones, by partnering with Aardman Animations and Wieden + Kennedy once again to create the Gulp…
LinkedIn: Demographics + Statistics 2011 →
If you’ve been wondering about how to utilise LinkedIn, then these 2011 statistics aggregated by Amodiovalerio Verde might just help! It’s no fancy looking infographic, but it does provide you with…
July 2011
16 posts
Ibiza Parties: RFID Facebook Integration →
With access to RFID technology and integration with social API’s becoming more mainstream, we will be seeing more and more experiential installations just like this, and no doubt, heavily populated…
KRAFT Smile Tagging App: Grin and Share it. →
Here is a slightly different way of aggregating and sharing your favourite links and content from across the interwebs! It’s called Smile Tagging, a Bookmarklet + Facebook app designed to share the…
Volkswagen’s Augmented Reality App →
Volkswagen are promoting the big come back of their Golf Cabriolet with an augmented reality app. The French agency behind this concept is Paris based Agency.V. who have created a world first with…
Isaiah VS Fabio in Old Spice Internet Duel →
And so it begins… Isaiah Mustafa VS Fabio himself in a real-time streaming Old Spice Internet Duel at 12pm Noon EST. Wooo! It was only a matter of time until the guys at W+K took the new-look Old…
Citroen DS4 Seekers: Hide and Seek Campaign →
Citroen have launched a new campaign for the DS4 called “DS4 Seekers” which is basically a huge game of hide and seek with virtual cars in the real world via mobile phones or online via Facebook….
